Six reasons to choose radio for a competition
Create interest in a product or business with a desirable prize, even if listeners don’t enter the competition.
Web and social traffic
Drive website or social media traffic from the competition webpage when listeners enter or want to find out more.
Reward existing customers
Thank existing customers by celebrating an anniversary, new offer or expansion.
Reach local customers
Reach only the customers you need to. Bishop FM offers a highly targeted alternative to regional media in South Durham.
Radio is popular
Every week 87% of the population listen to the radio and on average a listener tunes in for 20 live hours a week*. Around 70% of UK adults have a social media account**. *RAJAR/Ipsos MORI/RSMB, **Ofcom
Social media and internet users see many ads and posts for giveaways and competitions. Radio stations are regulated to ensure competitions can be trusted.