Six reasons to promote an event on radio
Target listeners who are already interested in
the type of music or activity at your upcoming event.
Get started quickly
Short lead time and flexible scheduling
means you can start promoting your event in
just a few days.
Reach local listeners who are likely to travel to your event with a targeted alternative to regional and online media.
Radio commercials are broadcast
regularly, and listeners tend to spend a long
time listening each week.
Call to action
Encourage listeners to buy tickets or register for an event online while they are listening to the radio with a strong call to action.
Radio is popular
Every week 87% of the population listen to the radio and on average a listener tunes in for 20 live hours a week. RAJAR/Ipsos MORI/RSMB Q4 2019